An AI Chatbot for Fireplace Retailers

Fireplace buyers research for weeks, compare models and ask detailed questions — often in the evening, when your showroom is closed. Mary answers them from your own catalogue, at any hour.

The questions fireplace customers ask

  • Will this inset gas fire fit my chimney breast opening?
  • What's the difference between glass-fronted and open-fronted fires?
  • Which models suit a hole-in-wall installation?
  • What heat output do I need for my room size?
  • Which finishes and frames are available for this model?
  • What does installation cost, and do you offer it?

Mary answers from the product information, prices and business details you supply — and where a question needs a qualified installer, she passes it to your team rather than guessing.

How Mary recommends fireplaces

A customer tells Mary their room size, style and budget. Mary narrows your catalogue to suitable options, explains the differences between models in plain language and can highlight new ranges, promotions or premium upgrades you want to promote.

  • Compares two or three models side by side
  • Matches heat output and dimensions to the customer's room
  • Suggests suitable premium options where they genuinely fit

What it means for your showroom

  • More qualified sales enquiries from the website traffic you already have
  • Showroom appointment and callback requests captured overnight and at weekends
  • Your sales team spends time with serious buyers, not repetitive first questions

Optional: from enquiry to installation

Retailers who install can connect Mary to BookedJobs for quotations, WhatsApp approvals, deposits and installer scheduling.

Mary does not give safety or installation suitability advice beyond information supplied by qualified professionals.

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